The Ray-Ban x Whit prototypes are the result of a collaborative project between Parsons School of Design and Luxottica, the world’s leading eyewear manufacturer. I was tasked with creating a full sun and optical collection, and was required to design according to Luxottica’s strict manufacturing standards and thorough trend research. The project also required participants to create a marketing campaign, which I used as an opportunity to work with a developer to build an augmented reality phone app to be used in conjunction with in-store product displays.
Titanium, Acetate, Glass, & Rubber
5.4” x 5.5” x 2.25”